No more hunting for passwords on post-its and logging onto seven different systems a day to run your business.

Exclusively built for Keller Williams Realty associates, eEdge is the real estate industry’s first and only complete lead-to-close agent business solution – including lead management, contact management, a marketing library and a paperless transaction system. All your contacts and data feed straight through the system – no double entry, no multiple log-ons.


  • Leads feeding from more than 40 KW and agent sources, along with 350+ listing syndicates
  • Immediate lead notification when new leads come into your business
  • Automated lead response to capture hot leads


  • Robust contact management system
  • Ability to group contacts for targeted marketing campaigns


  • SEO-optimized lead generating Website options
  • Customizable and automated marketing campaigns for farms, buyers, sellers and past clients 
  • Pre-listing Presentations, Listing Presentations and Buyer Consultations
  • Listing syndication to 340+ real estate search engines


  • Faster, seamless, practically paperless transactions
  • Ability to invite all parties into a transaction loop to exchange documents 
  • Unlimited document storage capacity
  • Electronic signature capability (where allowed by law)

Video: The eEdge Vote

Our Associates Voted!

Originally masterminded by KW's Associate Technology Council (ATC), the concept and details of eEdge were voted on and approved by the Associate Leadership Councils in every Keller Williams Realty office across the United States and Canada.